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Launching the memcom 2019 Event App with MemConnect

July 2019 2 min read

Cantarus built the memcom 2019 event app on MemConnect, the mobile app platform for the membership sector

 

memcom is an organisation dedicated to serving professional associations, membership organisations and the not-for-profit sector, in order to drive it forwards and celebrate success. Each year, memcom holds a conference followed by an awards ceremony, featuring over 50 high-profile speakers and cutting-edge suppliers all sharing their insights and expertise.

This year was memcom’s 20th anniversary, so they were eager to do something new and innovative to celebrate. Cantarus offered to design and build a bespoke mobile event app for the 2019 event using our white label app platform MemConnect, aimed specifically at the membership sector.

What does the memcom 2019 app offer for users?

The memcom app is fully intuitive, giving delegates the ability to tailor their itinerary for the event. Delegates could select which sessions they wanted to attend and check out various speaker biographies. The app was also available for download by anyone – whether a leader in the membership sector, an attendee of the memcom conference or awards, or even if you were unable to attend the 2019 event.

One of the great things about an event app with MemConnect is that they are all-year round – you won’t simply uninstall the app once the day is done. With the memcom app, the team are planning to add content including photos from the day and insights following the event, so it’s definitely a useful one to keep in your downloads.

MemConnect offers the flexibility that memcom required in order to meet their needs. memcom were really happy with the overall process of delivering their event app, and the general relationship they have with the Cantarus and MemConnect teams. This has ensured the delivery of a fantastic app, which was also a huge success on the day – delegates have reported that it was useful to be able to keep up with sessions and the day’s events.

Deborah Hockham, Director of memcom, says:

“For the first time at memcom we were delighted to be able to offer our delegates an event app, built on the MemConnect platform. Delegates were able to view the conference programme and speaker details on their mobiles and even create a personalised itinerary to customise their schedule. Push notifications and event photo uploads during the day provided real-time updates and sponsor pages and social media integrations supported the networking opportunities. The app was straightforward and intuitive to use, and really upgraded the event experience for our delegates. The Cantarus team are absolute experts in their field and we were particularly impressed with all the ideas they helped us generate in the initial discovery meeting. We look forward to exploring phase two of the app and building on the success.”

Are you interested in an all-year round member engagement app for your organisation? Visit MemConnect to book a free demo or find out more.

Written by Tabby Duff Digital Marketing Executive

The views expressed in this article are solely those of the author unless explicitly stated. Unless of course, the article made you laugh, in which case, all credit should be directed towards our marketing department.