Branding is all about powerful storytelling through rich visuals and consistent language. Having a strong and memorable brand identity can be pivotal to your success.  

We can help craft a thoughtful, unique, and bold brand identity that resonates with your business and its users alike. From adapting your existing branding, to helping shape a whole new identity, we’re perfectly placed to make your brand outshine the rest.

Keep reading to find out more about our approach to brand and motion design.

Your Brand, Your Story

At the core of branding lies the art of storytelling. It's about weaving a narrative that connects with people on a deeper level. Our approach combines rich visuals and consistent language to create a brand identity that not only speaks to your audience but also resonates with their values and aspirations. Let us help you tell your story in a way that's not just heard, but remembered.

The Power of a Strong Brand Identity

A strong brand identity is more than just a logo or a colour palette; it's the heart and soul of your business. It's what sets you apart in a crowded market and embeds your values in every interaction with your customers. Our team specialises in creating brand identities that are not only visually stunning but also deeply aligned with your business goals, ensuring that your brand stands out and makes a lasting impact.

Enhancing User Experience with Motion Design

Motion design is a crucial element in UX and UI, transforming user interactions into engaging experiences. Through subtle and intentional animations, like responsive microinteractions for clicks and hovers, it guides and delights users, enhancing usability and intuitiveness. Integrating motion design elevates static interfaces into dynamic, captivating journeys, enriching the overall user experience in digital spaces.

But don't just take our word for it, here are some of our favourite client projects...

Straight from the get-go we knew that Cantarus was the ideal agency to work with on our rebrand project. The team are a pleasure to work with – efficient, creative, and professional. The new IAL brand is more than we could have hoped for and will really resonate with our members. Cantarus listened to what we wanted and have completely exceeded our expectations.

Laura Gibson Project Manager, Institute of Association Leadershipr

Our Brand Design Process

Every brand has a unique story, and our job is to bring that story to life. Whether it's refreshing your existing brand or building a new one from scratch, our process is tailored to fit your specific needs. We dive deep into your business, market, and audience to craft a brand identity that is not just unique and thoughtful, but also strategically positioned for success.

Our branding process is a blend of creativity, strategy, and meticulous execution. Starting with an in-depth discovery phase, we move through concept development, visual and linguistic branding, to final implementation. We ensure every step of the journey is collaborative, transparent, and focused on turning your vision into a reality.

Headshot of Cantarus' Head of Experience Design, Rob

Prefer to speak to someone? 

Reach out to our Head of Experience Design, Rob Helsby,  to talk about how our design and branding services can help you to craft engaging, memorable, and accessible user experiences.

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