The Solution
Prior to engaging Cantarus, INTO were unable to deliver a solution hosted outside of China because of the unique properties of the Chinese internet – notably, the ‘Great Firewall’.
INTO therefore required us to prove we could deliver strong performance in China as part of an initial trial before we engaged fully to deliver the project. We were able to satisfy and exceed their expectations via combining an intrinsically high-performance architecture and tech stack, with intelligent use of Content Delivery Networks (CDNs).
Modernising the Application Process
Traditionally, INTO had relied on a handwritten application process. Students would meet with an INTO agent, who would then complete a handwritten form to be submitted to the INTO admissions team.
This resulted in a laborious, time-consuming process that could lead to delays, errors, and dissatisfied users. Since the application was carried out by hand, no information was stored on a network, meaning that if any application forms were misplaced or damaged, the form would have to be resubmitted at the beginning of the process.
To remedy this issue, Cantarus built the ‘Partner Portal’ – an online platform that would deliver a significant upgrade to INTO’s application process and reduce the time and resources consumed by dealing with handwritten applications.
Paper applications were replaced with a single online form that promoted an intuitive user experience (UX) through simple information architecture and clean visual graphics. Included in this refresh was the ability for agents to shortlist their students’ preferred universities and courses, and receive news updates regarding these choices throughout the application process.
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