Given the wide range of services that the council provides, it was unrealistic to aim for feature parity with the existing website for an initial release. We used an MVP approach to focus on the highest value features, while laying the foundations that the council could iterate on in the future, with the overall goal of moving toward parity over time.
In order to determine which features were the most valuable we examined 3 main criteria:
- Which features were most used on the website?
- Which areas generated the most support calls?
- Finally, we utilised the experience of the project team at the council and what they felt were the most valuable features.
The MyNotts app was built to complement the existing website, but with a more unified UX. The app allows users to engage more purposely within the community – staying on top of the latest news and events with the What’s On feature or utilising the in-built MemConnect surveys functionality to give constituents a voice on local issues.