Given ICAEW’s pivotal role in the industry, and an extensive member base, ICAEW recognised the need to enhance member engagement and streamline the member experience. They wanted a comprehensive mobile app that would not only support ACA students on their journey through to ICAEW membership, but also drive member engagement through valuable content sharing and convenient access to essential services.
Cantarus was entrusted with the task of developing the MyICAEW mobile app. By partnering with us, ICAEW could leverage our expertise in app development and user-centric design. This partnership enabled us to craft a robust and intuitive platform, completely transforming how members and students interact with ICAEW.
The project objectives were clear and ambitious:
- Elevate member engagement
- Enhance the perception of the ICAEW brand
- Showcase the most up-to-date and relevant content