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Experience Design & Branding

Creative that Connects

We create digital experiences that are simple, beautiful, and effective, crafted with purpose to meet real user needs and deliver measurable impact.

Our cross-functional teams design with empathy, clarity, and ambition – from brand and Ul to full digital products. We work closely with clients to shape what's needed now while laying the foundations for what comes next. Whatever the challenge, we design with intent, delivering extraordinary outcomes that connect users, grow communities, and drive meaningful results.

Discovery

Understanding your challenges and identifying the most effective ways to solve them.

  • Experience Ideation

    Exploring and defining innovative solutions that resonate with users and support business growth – helping you plan your next phase with confidence.

  • Heuristic UX Audit

    Assessing the usability of your digital product against established UX principles, highlighting where users struggle so you can address issues quickly.

  • User Research

    Engaging with real users to uncover insights and validate assumptions, ensuring your next project is genuinely helpful and delivers maximum value.

  • Brand MOT

    A fast, focused evaluation of your brand – mapping strengths and opportunities across messaging, visual consistency, and audience alignment.

Experience

Shaping engaging experiences that put people first.

  • Brand Identity

    Tell your brand’s story with a distinctive visual identity that connects with your audience and sets you apart.

  • Design Systems

    A single source of truth that helps you scale quickly and consistently – combining thoughtful UI with clear, practical documentation.

  • Product Design

    Balancing business goals and user needs to create effective, problem-solving digital products.

  • Service Design / MX Design

    Putting people at the centre of your services so you can deliver experiences that work for everyone.

Optimisation

Continuously improving your users' online experience.

  • Content Creation

    Equip your marketing team with a toolkit of unique brand assets that communicate clearly and engage your audience.

  • Content Design

    Give users the right information at the right time, making their journey smoother and more effective.

  • Design Sprints

    Define, explore, and test new ideas to understand their true value before committing to full development.

  • User Testing

    Watch, listen, and learn from your users to make their online experience more intuitive and enjoyable.

Our Guiding Principles

It's not just what we do – it's how we do it that matters.

When we deliver against our three guiding principles, we set our clients – and their customers – up for success.

Simple Ideas

Making the complex feel effortless to give users an enjoyable and seamless experience.

Beautiful Execution

Pixel-perfect design that looks good, feels good, and creates positive, memorable brand experiences for your customers.

Cantarus team member working on a pc

Effective Experience

Helping users achieve their goals quickly and hassle-free – boosting sales, sign-ups, and overall satisfaction.

Experience is Everything

Explore some of our latest UX and design work:

Youth Sport Trust

Crafting an accessible website for a children's charity, learn how we delivered a multi-award winning platform

PRB Academy

Standing Up for Sustainability

Baltic and International Maritime Council (BIMCO)

A Digital Transformation for a Global Shipping Community

Chartered Institute of Marketing

Futureproofing a 100-Year Brand: How CIM and Cantarus Redefined Purpose, Platform & Proposition

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Crafting engaging user experiences starts here

Reach out to our Creative Director, Rob Helsby, to talk about how our design and branding services can help you create engaging, memorable, and accessible experiences.

Get In Touch