Put the user in control by delivering a
personalised experience on mobile, tablet
Based on our findings during the Discovery phase, we designed a website that would firmly place the user at the centre of the experience. The site has also been built to be linearly scalable to increases in web traffic, ensuring that users receive a consistently excellent experience.
Our development team completely overhauled IoD.com’s information architecture, enabling the user to quickly find relevant information, such as the history of the organisation and the benefits of becoming an IoD member. We also ensured that all of the IoD’s various internal and external systems were integrated into the new platform, easing the transition between the two websites.
We also understood that internal users were just as important as external users. We built the new website with an intuitive content management system, allowing staff of all IT abilities to edit content, which would eliminate content duplication throughout the website.
We implemented a solution that not only provided a short-term upgrade on the existing website, but was also sufficiently flexible and agile to adapt to future challenges and opportunities.